They are saying that green is definitely the new black. But don’t for just a moment assume that finding color inspiration in nature starts and ends with all the color green! Going green definitely holds great potential, especially when considering just how far this movement can go towards protecting nature and its beauty. Although the degree that color could be inspired by nature extends well beyond shades of green.
It’s diversity makes nature a never-ending way to obtain inspiration for brand new ideas and ways to choosing color. Stop and think for a second from the sheer selection of natural landscapes that can be found throughout the world. Plateaus, valleys, cliffs, oceans, rivers, lakes, brooks, deserts, volcanic islands, botanical gardens, amusement parks, national and state parks, pastures, even a visit to your nearby farmer’s market are typical places with colors inspired by nature.
More often than not nature’s hues don’t shock or invigorate. Instead, colors inspired by nature are comfy, inviting, and pleasing for the eye. Subconsciously, we expect naturally-occurring color combinations to become this way because we’re employed to seeing those colors together either naturally or while using the Pantone Formula Guide Solid Coated. Think earth tone browns and shades of blue that remind us from the earth and sky.
Stretch your imagination and target the way color combinations present in nature change using the changing seasons. Picture an environmentally friendly tree-covered mountain range that turns into brilliant yet warm hues of gold, orange, and red during autumn. Or imagine a gently rolling hill overflowing with multi-colored wildflowers that turns 79dexrpky a satiny mound of snowy white through the winter.
Now take that same rolling hill packed with flowers and imagine the way it changes not from season to season, but everyday. Picture in your mind those vivid floral colors awash in shades of gray as a fierce thunderstorm approaches. Find out how even daily variations in the weather conditions can trigger new bursts of color inspiration?
The very next time you’re searching for the perfect color combination to your fashion or graphic designs, a client’s brand, or perhaps for the launch of the cool product that offers to save the environment, let nature inspire you. It’s everywhere you gaze even if you’re relaxing in the midst a concrete jungle. Once you’ve discovered that perfect nature-inspired scene, matching those colors is easy making use of your Pantone color system!